Iron Maiden drew more than 120,000 fans across three sold-out stadium dates in Brazil as part of their Legacy of the Beast World Tour in August and September.
Move Concerts promoted the band’s 25,000-cap shows at Pedreira Paulo Leminski, Curitiba and Ribeirão Preto’s Eurobike Arena in August, followed by a 60,000-cap gig at São Paulo’s Morumbi Stadium on 4 September.
The metal legends also performed a standalone 100,000-cap headline show on the first weekend of Rock in Rio’s 2022 edition on 2 September.
“IRON MAIDEN IS A PHENOMENON IN BRAZIL”
“Iron Maiden is a phenomenon in Brazil,” says Phil Rodriguez, CEO of Move Concerts. “They are one of the elite few artists that have maintained stadium level business for over 37 years.”
The region’s biggest independent promoter, Move is headquartered in Miami, Florida, and has offices in Argentina, Brazil, Colombia, Costa Rica, Peru and Puerto Rico. The company appointed Tiago Maia as managing director of its Brazil team in May and also bolstered its marketing and finance departments team.
“Brazil is the one country in the region with the strongest economic indicators and projected stability,” Rodriguez told IQ last month.
Iron Maiden’s Brazilian tour was sponsored by Porto Seguro Bank. The sponsors of the band’s sets in Ribeirão Preto and São Paulo were Black Princess and TNT Energy Drink. Bodebrown as a Craft beer sponsor for Curitiba. The city’s Hospital Sancta Maggiore was the official supplier for the São Paulo date, along with support from NewOn.
The Legacy of the Beast World Tour, which began in 2018, continued at Mexico City’s Foro Sol on 7 September before kicking off its climactic US and Canada leg with a night at Don Haskins Center in El Paso, Texas last night.
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