DEAG Deutsche Entertainment Aktiengesellschaft ("DEAG") is further accelerating its international expansion by acquiring literary events production company Fane Productions in the UK via its subsidiary Kilimanjaro Holdings Ltd.
Through this investment in Fane Productions, DEAG is successfully expanding its business activities in the UK, the company's most important secondary market. DEAG had already acquired a majority stake in UK Live Ltd in June 2021 and acquired a majority stake in UK ticketing vendor Gigantic Holdings Ltd in December 2019, after having already acquired the promoter The Flying Music Group in 2017 and Belladrum Festival in Scotland in 2018. Furthermore, Kilimanjaro acquired a stake in Collective Form Ltd. in early 2021. DEAG also strengthened its market position in the UK and Ireland in the fall of 2020 by founding the joint venture Singular Artists in Ireland.
Fane who are UK market leaders and have offices in the UK and Australia specialise in producing and curating spoken word events, bringing the most exciting names in culture and entertainment to audiences around the world. The company was founded in 2017 to provide a high-quality platform where established and emerging talent can promote their work. It has since established itself as the partner of choice for a range of publishers and individual authors and podcasters. Fane prides itself on creating unique events that tap into the conversations of the moment. From intimate virtual Q&As to UK-wide theatre tours and large-scale launches, Fane's line-up offers something for everyone. In 2020, following four years of sold-out live events for talent including Margaret Atwood, Malala Yousafzai, Grayson Perry, The Receipts Podcast and Dame Judi Dench, Fane launched an online arm that has revolutionised the way virtual book events are delivered.
Stuart Galbraith CEO at Kilimanjaro Live said: "Having known Alex for several years we are pleased to welcome Fane Productions into the Kili Group. We look forward to working with Alex for many years to come and expanding and growing the Fane family both in the UK and internationally."
Alex Fane, Managing Director at Fane Productions said: "I'm delighted to be partnering with DEAG and Kilimanjaro Live as we look to our next steps as a company. After a year of exponential growth and our busiest autumn ever, it's the perfect time to join forces with an industry leader who understands our business and can offer us the expertise and investment we need to expand our offer within the UK and beyond."
Jonny Geller CEO of The Curtis Brown Group said "We were all excited at Curtis Brown to launch Fane Productions into the world of literary and live events back in 2017 and many of our clients have worked happily with their team over the years. We are proud to have seen Fane grow over the years and are delighted that they have found a new home in Kilimanjaro and we wish them many more years of spreading the joy of reading throughout the country.
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